“The Big I” — My Key Strategy for Picking Winning Stocks

“The Big I” — My Key Strategy for Picking Winning Stocks

I keep several antiques in my office: a typewriter, a camera, a record player and a desktop computer. All of these devices serve as a reminder of the way things used to be. And they all have one thing in common: They’ve been replaced by the smartphone.

The smartphone allows us to write, take pictures, listen to music and go online — among other things — in a way that is cheaper and easier than before…

Developments such as the smart phone remind me why I believe that innovation, what I call “The Big I,” is the key to picking superstar stocks.

A Key Demographic

Wall Street spends a lot of time guessing which company will be the next Apple, Google, or Amazon. But I just look for innovative companies.

A lot of people think that “The Big I” is about having a lot of cool machines and high-tech gadgets. However, innovation is much simpler than that. It’s about offering new and better ways to do the things we’re already doing.

Innovation makes things cheaper, easier and more practical. “Big I” innovators don’t just think about small tweaks they can make to create a better service or product. They reimagine them altogether with one key demographic in mind: millennials.

Companies that specialize in millennial-friendly tech trends are going to see stocks soar. Their products and services will become a huge part of everyone’s lives because they’ll make what we all do on a daily basis easier and more convenient.

Innovation Today

We are in the middle of an innovation boom. And the best way to play it is by buying into companies that are part of the new way of doing things — replacing the old-world outfits that are becoming obsolete.

We’ll never go back to using typewriters or record players. We’re living in a world of technological innovation.

And some of the companies leading the way are going public this year, giving us a phenomenal new way to capitalize. Companies like Airbnb, Slack, WeWork and Chewy — to name a few — are going to be around for a long time. And they’ll be good for your money.

It’s just a matter of getting in at the right time.


Paul Mampilly

Paul Mampilly

Editor, Profits Unlimited